Kit

Kit is a marketing platform for creators who are serious about scaling.

The company utilizes a fully remote team of employees and contractors to help it achieve $41 million in ARR and position itself as a leader in email marketing, newsletters, automation, commerce, and community.

Working with Claire Beveridge Consulting

Kit hired Claire in 2022 to work as the fractional manager for Kit’s blog, which provides the creator economy with must-read insights and educational content.

Responsibilities include:

  • Managing the production of multiple content assets, including blog posts, case studies, and creator profiles, ensuring seamless workflows and whip-fast publication

  • Lead editor of blog content, Creator Stories, and case studies

  • Providing editorial feedback and coaching to ConvertKit’s team of freelance writers

  • Brief creation and management while liaising with a global team of creatives

  • Partnering with the SEO team on various projects and initiatives

  • Building and maintaining editorial style guides

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