CLAIRE BEVERIDGE

Strategy for subscription businesses, agencies, and B2B SaaS.

Claire Beveridge is a creative and analytical problem solver with 20 years of experience in marketing, brand development, and creative direction.

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Services

I come in on a defined problem, work out what's wrong, and direct the fix.

  • Strategy and metrics, product marketing, pricing, SEO/AEO, and CRO.

  • Positioning, messaging, customer research, value proposition, and brand voice.

  • Websites, campaigns, content direction, editorial strategy, and design briefs.

Work With Claire

How we work together

  • Two to three weeks. You have a problem you can't name. I do the research, work out what's wrong, and hand you a direction with the reasoning behind it. Some clients stop here and run it themselves.

  • Six to twelve weeks. A defined brief with an end date — repositioning, a messaging overhaul, or website rebuild. I lead it, direct whoever's executing, and leave you with the finished project.

  • Ongoing, monthly. Standing access for founders and marketing leads who need senior judgment.

Work With Claire

Testimonials

“Claire is an excellent and proactive copywriter and strategist.
She suggests creative ideas to improve content marketing, enhancing both optimization and quality. Claire understands what high-quality marketing really means.
Beyond strategic skills, Claire is fantastic at collaborating, making communication easy. I strongly recommend working with her!”
— Ana Camarena, Head of Strategy, Semrush
“Claire is highly creative and can tackle any subject matter or marketing problem with ease.  

With years of experience, she brings a wealth of knowledge—from technical SEO to inbound strategy. 

Claire understands the B2B marketing lifecycle and knows how to develop audiences across any industry.”

— Sean Tyson, CEO, Quietly 
“Working with Claire is an absolute pleasure. She always goes above and beyond, with the keen attention to detail needed to consistently ship perfect products.
If you're a business looking to better understand and connect with your readers, hone in your tone of voice, and have an open two-way dialog about improving your marketing, you're in the right place. 
Claire is an invaluable asset to any team.”

— Rebecca Knight, Content Director, DTC Newsletter